HomeMy WebLinkAbout[05c] Marketing StaffDate: Novembber 9, 2009
Memo To: Members of the EDAA
City Addministrator WWeyrens
Memo Fromm: Cynthiaa Smith-Stracck, MDG, Incc.
RE: Marketiing Staff
Backgrounnd:
The City CCouncil has decided to puursue some funding realloocation as thee result of finnal
budget discussions. A portion of thhe reallocatioon will affectt the EDA, but details aare
somewhat sketchy at thhis time. EDAA Members RRassier and WWick are expeected to add to
the discusssion at the meeeting next weeek.
At this point, this is the innformation off which I havee been appriseed:
1. Thee City Counciil would like thhe EDA to plaace a larger eemphasis on mmarketing thee
Cityy. To those ends the City is seeking to hhire a part-timme person to ddesign
maaterials and mmarket the Cityy.A job title and duties of tthe marketingg person are
unkknown at this time and mayy or may not include thosee typically asssociated with a
Community Devvelopment Dirrector.
2. To those ends aan additional $$10,000 will bbe allocated too the EDA CIP line in 20100.
Thee $10,000 will be used speecifically for creation of maarketing materrials such as
broochures, flyerss, etc.
3. Inccrease in stafff funding, if neeeded, will bee transferred ffrom the Geneeral Fund to
EDDA Fund 150. The Professional Servicess line will likely be reducedd and/or
connverted to staaff position.
4. Thee timing of thee marketing eemphasis is wwithin the veryy near term.
Action:
This item iss for your information and ddiscussion.